3 Responses to Tracking research into practice: Are nurses on Twitter a good case study?

  1. David Phipps says:

    Your hypothesis uses shared tweets as proxy and I think that is likely the best twitter can do. The link is shared. That is discoverable. Was the link clicked through? If they used a bit.ly shortener that is also discoverable as bit.ly tracks the use of the tweet. Was the article downloaded? Maybe also trackable if the analytics are provided. Then we hit a wall because you can’t then assess if the article that was downloaded was read, adopted to the local clinical context, practiced and then the practice change evaluated.

    Twitter is a tool for sharing. But there’s a long way to go between sharing and implementation. Twitter as a proxy at least gets you started because as you started out, “Tracking this kind of research impact is hard for a variety of reasons”.

    Thanks for sharing your thinking on great ways to use twitter.

  2. Janet K says:

    Possibly need to be careful though, as these Twitter nurses may be nowhere near representative of your average nurse. I carry out healthcare market research projects, including looking at nurse practise, and from my experience a high proportion are on the lower end of IT savvy (no offense intended!). I guess you can work on the assumption than knowledge filters through communities of healthcare professionals to some extent…

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