Executive MSc Dissertation Series

The Behavioural Science Hub is very pleased and proud to present a blog series featuring posts from our 2015-16 Executive Masters students. Beginning today, every Friday for the month of April we will be posting short summary articles from a sample of the cohort detailing their dissertation projects. We hope you enjoy reading them as much as we have, and join us in congratulating the authors on their excellent contributions to behavioural science!

  • Permalink Gallery

    Using Behavioural Science to help understand Technology Adoption Risk Perception

Using Behavioural Science to help understand Technology Adoption Risk Perception

by Jim Sailor

It is rare that a week goes by without a major news story about technological innovations that are changing the business world. It is also rare that a week goes by without hearing a story about companies or governments suffering from massive breaches in cybersecurity. As advances in technologies such as artificial intelligence, big data, cloud computing, […]

Break for Recovery

by John Owen

Over a 25-year career in media and advertising, I’ve witnessed the obliteration of natural downtime. Thanks to mass, mobile connectivity, we are now empowered in lots of ways, with near-permanent access to information and resources; but we are also enslaved – since chief amongst those resources is each other. Hence, we are always on call. And there […]

  • Permalink Gallery

    Online advertising meets behavioural science – the story of my Master’s dissertation

Online advertising meets behavioural science – the story of my Master’s dissertation

By Liz Griffith

I have recently completed my Executive MSc in Behavioural Science at LSE, and the pivotal part of this experience was the dissertation which I produced at the end of the year-long programme. I spent the best part of last summer and autumn immersed in piles of journal articles, spreadsheets and survey forms, in my first experience of […]

Executive MSc Dissertation Series

The Behavioural Science Hub is very pleased and proud to present a blog series featuring posts from our 2015-16 Executive MSc in behavioural science students. During the coming months we will be posting short summary articles from a sample of the cohort detailing their dissertation projects.  We hope you enjoy reading them as much as we have, and join us in […]