Think then link is the message from a really excellent piece by Scott Karpf of Publishing 2.0 on how online journalists should use linking to create context. Jeff Jarvis argues that new media journalists should specialise in their news niche and link to the rest. But Scott goes further and shows how something as straightforward as reporting a basketball game (as a football fan I still think it’s just netball with street-wear) can be transformed with simple but comprehensive linking to bloggers. It’s called Networked Journalism folks… (cue latest plug for my forthcoming book SuperMedia: the first book to describe Networked Journalism).