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Ricardo Viana Vargas

André Barcaui

May 20th, 2024

Artificial emotional intelligence will have wide-ranging impacts on society

3 comments | 38 shares

Estimated reading time: 5 minutes

Ricardo Viana Vargas

André Barcaui

May 20th, 2024

Artificial emotional intelligence will have wide-ranging impacts on society

3 comments | 38 shares

Estimated reading time: 5 minutes

Artificial emotional intelligence promises to revolutionise the way companies do business. With it, robots will be able to understand, react to and mimic human emotions. Ricardo Viana Vargas and André Barcaui discuss how the technology will affect healthcare, the workplace and personal relationships.


Imagine a tech-savvy corporation that unveils an artificial emotional intelligence (AEI) system designed to revolutionise the hiring process. During interviews, candidates’ emotional and cognitive reactions are deftly interpreted by this system, providing deeper understanding of their actual abilities and fit with the company’s culture. The technology navigates the nuanced aspects of human emotions to improve objectivity and fairness, overcoming conventional biases and opening up new opportunities for talent acquisition.

This narrative, inspired by real-world applications of affective computing, demonstrates the blending of technology and human empathy and paves the way for a time when machines will be able to comprehend not only our spoken language but also the emotions we convey.

The concept of AEI, also referred to as emotion AI or affective computing, was pioneered by researcher Rosalind Picard in 1995 with the publication of her book “Affective Computing.” Her work enabled the creation of machines capable of understanding human emotions by interpreting subtle cues in speech, facial expressions, and other physiological signals. Today, this technology allows for a more natural and intuitive interaction between humans and machines, mirroring the way we communicate with each other.

This cutting-edge field changes how humans view and engage with machines. AEI envisions a time when robots will be able to perceive, comprehend, react to and mimic human emotions. The estimated investment in affective computing applications by 2033 is expected to exceed US$1.2 trillion.

The development of “emotionally aware” AI may be observed particularly in research facilities like MIT’s Media Lab, which excels in merging technology with the arts, aiming to invent impactful future technologies. It may also be found in businesses like Kore.ai, which offers cutting-edge AI solutions to automate and enhance business interactions with conversational AI​.

This has important ramifications for a variety of contexts, including healthcare, the workplace and personal relationships.

Healthcare

AEI can keep an eye on how patients feel about treatment regimens and offer insights that may be used to further customise therapy to meet the needs of each patient. This is particularly important in mental health care, as treatment outcomes are greatly influenced by subtle emotional factors that may point to the beginning of mental illnesses like depression or anxiety, enabling early intervention and improving the odds of effective treatment.

More sympathetic relationships between patients and healthcare professionals increase patient happiness and participation. Individualised emotional support and monitoring assist patients outside of clinical settings, such as in home care. This improves the chances that a patient will adhere to treatment plans. An added bonus would be individualised relaxation techniques customised to each person’s emotional condition and preferences, to support stress reduction programs.

Education

AEI holds great promise for revolutionising the field of education as well, enabling the use of tailored learning strategies in classroom environments. Students’ emotional responses can be monitored in real time and instructional materials customised to each student’s unique learning style and emotional state. Students who have difficulty with traditional methods of instruction can enjoy a more flexible and responsive experience.

Learning environments and tools adapt to students’ level of difficulty and offer support or extra materials in times when they’re feeling down or disinterested. New opportunities for distant learning enhance AEI’s interaction and emotional appeal. Online learning environments that recognise and respond to a student’s emotional state bridge the gap between virtual and in-person classes and can significantly improve immersion and academic results.

The growing interest in incorporating affective computing into virtual reality (VR) education is leading to substantial investment, with the potential to develop more diverse, interesting, and productive environments for a range of learning platforms. The VR in education market is expected to grow to $28.70 billion by 2030 from $4.40 billion in 2023, reflecting a compound annual growth rate of 30.7 per cent.

Business applications

With AEI, businesses can enhance client relationship and streamline operations. The evaluation of speech tones, facial expressions, and even textual communication for emotional content allows them to answer questions from customers in a way that shows empathy and understanding, potentially increasing satisfaction and loyalty.

Beyond customer support, this kind of customisation can have an impact on marketing plans and product development to better suit the requirements and feelings of customers. AEI can examine emotional feedback from a variety of platforms and help companies spot unmet customer requirements or new trends, spurring innovation and competitiveness.

Understanding the emotional dynamics of the workforce and market can enhance strategic decision-making. For example, tracking employee engagement and morale can allow businesses to address possible problems before they become more serious, resulting in a more positive work environment and possibly contributing to higher productivity.

Understanding consumer behaviour is important to allow companies to predict market changes and modify their approach accordingly. Companies become better able to manage their reputation and handle public relations because of an enhanced ability to analyse social media and internet content for emotional feelings.

Virtual relationships

Perhaps the most intriguing field of AEI use regards human affect. There may be a time when artificial intelligence will play a more active role in our emotional lives than just mere assistance. As a sophisticated interface, it may be able to reflect our emotional states, changing the definition of friendship and emotional connection. Affective computing goes beyond machines comprehending human emotions and makes it harder to distinguish between artificial and sentient entities.

Technological progress has enabled us to have digital assistants that not only obey our directions but also acquire knowledge about who we are. These intelligent algorithms anticipate our needs, adjust to our tastes and make recommendations based on our likes and dislikes, all without expressing even the slightest trace of judgment. We will eventually reach a stage at which these devices start to replace our buddies, confidants and companions in our day-to-day activities.

To put it in perspective, the SexTech market, which includes a broad range of adult technologies such as sex robots, was valued at $31.4 billion in 2022 with a fast growth projection. This, coupled with advancements in robotics and skin simulation, suggests that synthetic companionship could become more commonplace, indicating an increasingly significant role for AI in the intimacy sector.

Imagine all of that combined with a more sophisticated generative AI, such as Anthropic Claude 3 Opus, Google’s Gemini Ultra, or OpenAi’s ChatGPT 4. What effects might that have? Is it possible to fall in love with a machine? It could seem like a gloomy idea to some people, but others would argue it’s unfair to deny technological comfort and company to lonely people or those with mental or physical difficulties. These concerns are at the centre of a larger conversation about how love and connection are changing at a time when artificial intelligence is starting to trespass the territory of human emotions.

In his book “Love and Sex with Robots,” David Levy makes the claim that by the middle of the century, it will be possible to create robots so advanced and attuned to human emotion that they can engage on an emotional level almost identically to how humans interact with one another. This vision also poses a philosophical challenge, urging a reexamination of the essence of love and intimacy in the foreseeable future.

We have a natural tendency to anthropomorphise machines as they get more adept at simulating human emotions. This psychological inclination makes it more difficult to distinguish between a tool and a companion, which raises moral questions regarding manipulation, dependency and the risk of emotional injury.

Large-scale emotional reaction databases, machine learning algorithms, and sophisticated sensors are integrated to enable this ongoing change. AEI-equipped gadgets may identify our emotional needs and moods by interpreting our facial expressions, speech tones, and even bodily signals. This opens the door to more intuitive and sympathetic relationships. .

The long-term effects of AI relationships on human well-being and societal norms are a subject of ongoing research. The question of emotional recognition is a compelling one since true intelligence may seem inextricable from the ability to understand and process emotions. In this vein, the capacity of a machine to recognise emotions stands as a benchmark for its claim to genuine intelligence, given that our learning and adaptation processes are affected by emotions.

These are fundamental issues in the discourse surrounding the so-called Artificial General Intelligence (AGI) and consciousness, a topic that even philosophers find hard to prove or explain, as emotions can even influence our belief systems. We struggle with the idea of sentient machines that improve our lives in ways that go beyond machine learning as we consider how emotion might be woven into AI. Ethical guidelines are crucial to ensure that while AEI improves human well-being, it does not compromise individual autonomy or emotional integrity.

 


  • This blog post represents the views of the author(s), not the position of LSE Business Review or the London School of Economics and Political Science.
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About the author

Ricardo Viana Vargas

Ricardo Viana Vargas is the founder and managing director of Macrosolutions, a consulting firm with international operations in energy, infrastructure, IT, oil and finance. Ricardo holds a PhD in Civil Engineering from the Federal Fluminense University in Brazil.

André Barcaui

André Barcaui is an Adjunct Professor in the Federal University of Rio de Janeiro and a Professor at Fundação Getulio Vargas. His postdoctoral research work is mainly in artificial intelligence.

Posted In: Technology

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